Re-branding the Flon identity: A Youth Embassy

Marisa Yoshiko Bonner

The question of identity in Switzerland, and more specifically in Lausanne, has been a question throughout the last century. Developments in our social situation and morphological patterns through history has brought us to a certain place in time where these elements must find a common meeting ground. On this basis, the study of a certain zone in Lausanne, namely, the Flon platform has proven to be one such meeting of cultures and philosophies. A place can change its appearance during a strictly planned development phase due to increasing and changing needs of the local population. The question that arises, in view of this changing situation, is which social values - often too briefly analyzed - are threatened by elimination. Lausanne Flon has already experienced a substantial identity change over the past years. In looking back on the social „cleansing“ within the area and the almost elimination of Flon „subculture“, one can see a distinct change in its spatial quality and use. It seems to me a necessary attitude, to consider in which phases change and development should be introduced, and to maintain the use of all different age ranges. Introducing into the district of Flon, a program that focuses on cultural and social interests of a certain user group, could prove to be a stabilizing element reinforcing the desire to retain diversity and mutual respect in the area. As a platform for communication, networking and council, a Youth Embassy represents in physical form the structuralisation of these entities typically seen as seperate in a physical and political sense. It is a place in which its interchangeable role of presentation and retreat allows for internal concentration, yet at the same time offers an external pioneering attitude for the youth of Lausanne.

LINKS
Team
Supervision team:
Gugger Harry (dir. pédagogique); Steinmann Martin (prof.); Blättler Ralph (maître EPFL); Höger Kerstin (expert)
Unit:
LABA, ENAC
Infos
Year:
2007
Period:
Master, Fall
Category:
Master Project
Permalink
livingarchives.epfl.ch/projects/2829/re-branding-the-flon-identity-a-youth-embassy/